While Santa Claus is busy loading his sleigh with Christmas gifts this holiday season, some of his reindeer friends will be preoccupied with a task of their own: delivering pizzas.
Domino’s Japan recently announced that they’re training the animals — under the guidance of the Research Center of Hokkaido — to help deliver pizzas during the cold and snowy winter months ahead.
“There is a possibility [snow] may interfere with delivery,” Domino’s Japan explained in a news statement last week. “Domino’s Pizza Japan will set up a ‘Snowfall Delivery Countermeasure Room’ to promote pizza delivery by reindeer.”
A video released by the company shows employees attempting to tie delivery boxes on the reindeers’ backs. Workers screeched as the boxes continued to slide right off the furry animals’ backsides.
Eventually, the frustrated employees gave up and opted for a red sleigh instead, which appeared to be successful.
The employees then attached a GPS tracking device to the reindeer, which will allow customers to track their food delivery. The tracking device will work similarly to the current program that tracks deliveries on bicycles, Domino’s Japan explained.
The company still has some kinks to work out, but hopes the service will be up and running in early December.
Domino’s said it’s testing out a variety of delivery methods in countries around the world, and has high hopes for this new Christmas-themed delivery service in Japan.
This isn’t the first time the pizza giant gave customers a unique delivery option. Last year, Twitter users were able to order a cheesy pizza simply by tweeting the pizza emoji to @dominos.
Now customers are left wondering: What wild idea will Domino’s think up next?
Wildchild !GjXpatdBd. joined in and replied with this 9 years ago, 5 hours later, 6 hours after the original post[^][v]#737,265
I can see reindeer being more efficient than cars in rural areas with lots of empty land, which may not be maintained after a snow storm. However, I honestly don't think that the few amount of people who live in those areas is enough to justify the risk or cost of training both the reindeers and people to ride the reindeers, especially in terms of liability and insurance cost (If an employee injured themselves by falling off a reindeer it would be really really expensive.)
Cool idea, but probably not a good business decision.
Anonymous D joined in and replied with this 9 years ago, 1 hour later, 7 hours after the original post[^][v]#737,279
Do they throw the pizza down your chimney too?
Catharine !TGirlYJKXM joined in and replied with this 9 years ago, 1 hour later, 9 hours after the original post[^][v]#737,284
I can see this being useful in countries with a lot of snow like Alaska. I know Alaska isn't a country, that's the joke; I'm not a complete imbecile.
Syntax joined in and replied with this 9 years ago, 1 hour later, 11 hours after the original post[^][v]#737,315